Etoile isn't your typical kids shoes store. They bring a selection of unique brands, special collections and 'pièces uniques'. The interior and branding were developed to complement this.
With bright, yet exclusive colors and playful elements with a strong architectural approach, the quality and vision of this store was highlighted. Like the use of the stars in the graphic identity, the blocks in the store change chapes, colors and sizes to express the playful character that suits a kids shoe store. Contrasting with this are the clear architectural lines and detailing to establish the high-end feel this shop deserves.
- interior design